Surrey Social Media

A blog about all things social media at the University of Surrey.

How to optimise your social media presences

Your social profiles are the first impression a potential new follower might have of you. As the saying goes, you only have one chance to make a good first impression – so make sure your social media presences look polished and complete. Ask yourself whether you’d follow yourself had you landed on your profile. If […]

Instagram for beginners

You’ve probably heard people talking about it – since being bought by Facebook in 2012, Instagram has steadily grown in popularly, now boasting a huge 300M active monthly users. Instagram is all about photo sharing. Although using photos on channels such as Facebook and Twitter is advisable, Instagram is entirely image-led (or 15-second video-led), although they […]

5 steps to formulating your social media strategy

  When you’re managing a social media presence, it’s important to have key objectives – what is all your hard work actually trying to achieve? By putting together a social media strategy, you’ll ensure you’re able to measure the benefits of your activity, providing you with direction when sourcing and producing content. Here are five […]

Tricks for running your Facebook page that you might not have known about

Running a Facebook page is very different from looking after your own personal account. Although the basics are similar, Facebook offers many features for pages that will both help you and improve the experience for your Facebook audience. Here, we list just a few of the features you can make the most of: Post end […]

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