Surrey Social Media

A blog about all things social media at the University of Surrey.

Social Day 2018

Last week, I attended one of the leading social media marketing conferences in the UK – Social Day 2018. It’s a three day event held in London where social media marketers, agencies, industry experts and others gather to share ideas and make connections. There was a mix of keynote speakers, panel discussions and workshops – […]


Different posts for different platforms

  So, you’ve got some great content that you can’t wait to share on all your social channels; Facebook, Twitter, LinkedIn, Instagram – the whole lot. Now, that’s a fair few posts you need to concoct – makes sense to write one, and just share it on every channel, right? Wrong. So wrong. Though they […]


The Facebook algorithm – how to make your interactions meaningful

Before shocking revelations were made about how it has been used for data-harvesting, Facebook announced a major change in its algorithm and the way users’ News Feeds would work. In January, Mark Zuckerberg revealed that the algorithm would now prioritise content from “friends, family and groups” over content from brands. “As we roll this out,” […]


Showers of new features: April Monthly Roundup

The developers at all the major platforms were busy this month, with new Story features being added to Instagram, Facebook and Snapchat. That’s not all they’ve been working on though! Read on for the lowdown…   Instagram – multiple uploads and new Focus mode in Stories As the saying goes, ‘time is of the essence’. […]


Could Facebook fall? Upheaval in the world of social: March Social Media Roundup

March saw news break about a massive data breach in Facebook, and the repercussions have been felt across social media and even escalated into the political sphere. Read on for the latest news from the big 4 social platforms. Facebook – Cambridge Analytica scandal shocks the world March 2018 could be known as the beginning […]


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