Surrey Social Media

A blog about all things social media at the University of Surrey.

How to grow on Twitter

With Snapchat disappearing before our very eyes and Facebook suffering hefty blows on an almost daily basis, brands and users alike are turning their focus – at least for the time being – to other social platforms. One such platform is our trusted friend, Twitter. While it hasn’t completely come out unscathed from these Facebook […]

Snapchat is on the ropes, and it’s not looking good

One of the best and worst qualities of social media is how the landscape is constantly shifting. New platforms pop up and die off all the time, while the big players are always trying out new ways to carve out an advantage over their competitors. For this reason, Snapchat’s recent dose of self sabotage seems […]

A mixed bag for social networks: February Monthly Roundup

February elicited mixed emotions from social networking users; sometimes these mixed emotions were even directed at a single app! From outrage at the new Snapchat update to elation at the introduction of creator analytics on the same platform, read on for more updates about all your favourite social channels. Snapchat – New update tanks, but […]

Stories dominate social: January Roundup

Updates to Stories have dominated all the social channels this month, with Instagram, Snapchat and Facebook making changes to their story formats. Read on to find out more. Instagram – GIF stickers and text-only options come to Stories Have you ever wished that you could use the infamous ‘Kim Kardashian ugly crying’ GIF in your […]

Christmas comes early with new features: December Social Media Roundup

December was an exciting month in terms of developments in the world of social media! Read on for the latest innovations being touted by all the major social channels… Instagram – Highlight stories/story archives and follow hashtags Instagram have introduced a number of new features in December which could be of interest to users. The […]

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